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Tips for Diamond Shopping Success

Toby Hartnett, May 27, 2023May 27, 2023

Shopping for a diamond, whether it is your first or your fiftieth, is an exciting process. While you can walk into any jewelry store and buy the first diamond you see, taking the time to maximize the shopping process is a much better way to get a high-quality diamond for the best price VVS. A little education and research before going to your favorite diamond jewelers in NYC can go a long way, and getting the diamond of your dreams doesn’t have to be difficult.

Budget First
Since diamonds are available at every price point, set a budget range for yourself before you ever start shopping. Decide if you want to pay cash or look into payment plans, and come up with an ideal goal for the price you’d like to pay. It is also a good idea to give yourself a little wiggle room, just in case.

Know What You Want
Knowing a little about the 4 Cs of diamonds (carat, cut, color, and clarity) is the first step, and determining which of them matter most to you will help you sort through the options. If you want a lot of sparkle, cut is where you will want to put your money. If a massive rock is more important to you than a lack of inclusions, you can choose carat over clarity.

Look at Lots of Diamonds
Once you have an idea of what you want, the next step is to look at as many different diamonds as possible until you find one that meets your requirements (and brings a smile to your face). Look at the stones in different lighting to get a true idea of what you’re looking at.

Talk about It
Always feel free to ask questions of your diamond jewelers in NYC, and then talk your purchase over with someone you trust. Once you make a decision, move forward with confidence that you’ve gotten the best possible deal.

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